The “deep state”, according to conspiracy theorists, is a hidden network of members of the federal government (particularly in the US intelligence agencies) who collaborate with high-ranking financial and industrial institutions to control the elected government of the United States from within.

However, the term first emerged in the 1990s as a reference to the “deep state” in Turkey. It also has its roots in at least the 1950s, but back then it meant more of the concept of the military-industrial complex, which involves the collusion of generals and defense equipment manufacturers who enrich themselves due to endless wars in other countries. Subsequently, it began to be used for the American government, especially during the administration of President Barack Obama in a slightly different context. The theory gained widespread publicity during the presidency of Donald Trump, who spoke of a “deep state” allegedly working against him and his policies. Trump's use of his social media account Twitter (now X), along with other elements of right-wing populist movements during his presidency, helped develop the theory into one of the fundamental elements of the QAnon movement.

Public opinion polls conducted in 2017 and 2018 indicate that about half of all Americans believe in the existence of the deep state.

Russian propagandists use this theory in different contexts on the topic of Ukraine. In particular, they are trying to justify the actions of the Russians by saying that it is in fact the United States that is subservient to the elites and artificially continuing the war. Proponents of the conspiracy theory argue that the rich and intelligence agencies are pushing the parties towards war and even determine US policy, so elections are supposedly meaningless, and Ukraine cannot end the war with victory. Or that in general both Russia and Ukraine are supposedly pawns in their hands and they need to go and negotiate peace. In addition, in this way they also express their distrust not only of the United States, but also increase their distrust of Ukrainian institutions and the state as a whole. Like, if this is how the States work, then in Ukraine, especially, everything is controlled by a limited elite and special services.

Propagandists are spreading information in the English-language segment of social networks, allegedly the American media company CNBC published news about a “global” US military operation called “Storm”, which was supposed to take place in 2024. One user posted the screenshots on Platform X (formerly Twitter), describing them as “shocking in many ways” and pointing out that they referred to Donald Trump as the “current president” of the United States. However, this is fake.

The fact-checkers from Reuters drew attention to it. They found that the expression “Storm” is often used by adherents of the QAnon conspiracy theory. Through it, they describe moments when influential individuals are expected to be detained. Also, the authors of this fake falsely claim that Donald Trump has led the US Military since 2020.

The material was published on the now defunct website cnbcusa.com, which is not related to the official CNBC website. A CNBC spokesperson confirmed in a comment to Reuters that the article was not published by them and stressed that cnbcusa.com was never affiliated with CNBC. Reuters also did not find any related articles about Trump as the “current military president” in 2024 or about the “global” US military operation called “Storm” on the official CNBC website. Therefore, this information is false.

Propagandists distribute or support such materials in the English-speaking world to deepen divisions in American society and create distrust in democratic institutions. Detector Media has already written about what methods Russia is using for this in the context of the upcoming presidential elections in the United States.

Propagandists have been trying to destabilize the situation in the world for years by supporting various conspiracy movements. An example of this is the situation with “pastel QAnon”.

QAnon, as we have previously written, is an active American conspiracy and political movement centered around the baseless claims of an anonymous person or persons known as Q. In their statements, they claim that there is a certain secret organization of satanic cannibals involved in sexual abuse of children. Allegedly, it is in charge of the global process of child trafficking and coordinated the conspiracy against former US President Donald Trump.

“Pastel QAnon” is a set of tactics and strategies that use “soft” aesthetic elements, particularly pastel colors, to attract additional audiences to the QAnon conspiracy theory. This phenomenon often unfolds on major social media platforms such as Instagram, Facebook, Telegram and YouTube.

Social media influencers associated with “pastel QAnon” focus on aspects of QAnon theory that appeal to maternal instincts, particularly issues about preventing child sexual abuse and human trafficking. They use an emotional and engaged presentation, which is popular among influencers in the field of health, yoga and new age. The term was coined by Marc-André Argentino, a researcher at Concordia University in Canada.

QAnon fans have moved from encrypted pages and anonymous forums to major platforms such as Facebook and Instagram. “Pastel QAnon” uses them to spread messages about child “protection”, child trafficking, health and other topics. They exemplify what the movement is about. The presentation is deliberately done using an informal style. Posts do not always indicate their views on QAnon, and their authors often deny any ties to the movement but promote the same conspiracy theories as QAnon. Often this is done by using already existing popular hashtags, distorting the meaning of the original intentions of their creation and the efforts of organizations involved in combating human trafficking. This is the situation with the #SaveTheChildren hashtag, which was used by QAnon activists.

Pastel QAnon uses soft aesthetic elements such as pastel colors, glitter effects, washed out colors, strokes, illustrations of nature, fashion, makeup, and the language of spiritual and motivational quotes. This visual aesthetic includes elements that are familiar to target groups due to their popularity in product and service advertising, which contributes to its appeal among the audience.

Russia not only supports the development of this movement in a foreign context, but also uses it or similar tactics in its propaganda. This approach was used to create visual materials for last year's protests against the President of Ukraine in Odesa. Then Russians created an information campaign to protest rolling blackouts.

In addition, propagandists often use spiritual quotes in their materials on Russian aggression against Ukraine and soft visual aesthetics. This is done in order to spread your messages among those who find the usual presentation style too aggressive. This is also used by Russian propagandists working abroad.

Propagandists have been trying for years to influence the situation in states that can actively support Ukraine’s further European integration path and oppose Russia’s plans in Europe. In particular, through the support of conspiracy theories in different countries of the world. An example of this is the 2022 German coup plot situation.

In December 2023, charges were brought against members of the Patriotic Union group, arrested a year ago. According to the investigation of the German police, the purpose of the group was to restore the German Empire through a coup d'etat in conditions of civil war. It has been planning an armed attack on the Bundestag since at least November 2021, in addition to the public detention of politicians for civil unrest. The Patriotic Union believed that parts of the German security forces would show solidarity with their efforts. German prosecutors have declared the group a terrorist group.

In a confiscated policy document, the group describes its goals in detail: in addition to patrolling the streets, its members, if they gained power, would also be responsible for the “neutralization of counter-revolutionary forces”. These conspirators included supporters of left-wing political views and Muslims. In addition, during the recruitment of candidates for the inner circle of “Prince Royce” (the head of the group), consultations with experts on paranormal phenomena and astrologers were recorded.

The group had a far-right ideology, regularly promoted anti-Semitic theories and shared the views of the American QAnon community, whose representatives believe that the United States is led by “satanists, cannibals and pedophiles”. The Patriotic Union's planned coup included an assault on the Reichstag, similar to the attack on the United States Capitol on January 6, 2021.

Russia is directly involved in the activities of the group, even though the press secretary of the Russian President Dmytro Pieskov at one time denied any connection with the conspiracy group. In particular, it was financed by citizens of the Russian Federation through contact with Royce’s partner “Vitalii B.”, as the investigation found.

Recently, Russian propagandists have been trying to destabilize the situation in Ukraine, in particular, by fueling the idea of a coup. The example of the Patriotic Union shows well what such a conspiracy can look like, on what ideological basis it can exist, and also how conspiracy theories can become a destructive force for society.

As we noted in the previous text of the section, conspiracy theories gained more importance and influence on politics during the presidential term of Donald Trump. It was he who repeatedly publicly supported all sorts of conspiracy theories and used the platforms of conspiracy theorists for his election campaigns. As a result, Russian propagandists have become more active in spreading conspiracy theories, using Trump's statements as false verification. The most powerful of these platforms is the conspiracy theory system called QAnon.

The political movement and conspiracy theory system QAnon emerged in 2017. Its name is associated with the history of origin. On the 4chan imageboard, a user named Q posted a series of messages in which he claimed to have access to classified information about Donald Trump's work as president. Subsequently, the user completely switched to 8chan, where the theory gained the most distribution.

The core message of the QAnon movement is that “a cabal of satanists, cannibals and pedophiles” is running “the global child trafficking market”. QAnon is a movement because it combines a number of different theories. In particular, in this case we are talking about the theory of “pizzagate” (democrats rape children in restaurants), but QAnon adds to it the image of Trump as a fighter against this phenomenon.

Supporters of the movement believe that the 45th president personally arrested members of the “cabal”, among whom allegedly were US Democratic Party politicians, business representatives and even medical specialists. Recalling the theory of “Ukrainian interference” in the 2016 US presidential election, QAnon promotes the idea that Donald Trump allegedly deliberately approved the version of the Russian origin of this interference and turned a blind eye to Ukrainian interference. All to engage Special Investigative Counsel Robert Mueller to expose the “child trafficking market” and prevent the “military coup” allegedly planned by Barack Obama, Hillary Clinton and George Soros.

QAnon is also considered an anti-Semitic movement due to its fixation on Soros and the Rothschild family. The movement gained momentum during the coronavirus pandemic as its supporters around the world protested most vigorously against vaccinations and quarantines. However, the attempt to forcibly capture the American Capitol on January 6, 2021 is considered the peak of QAnon. After it, large Internet platforms began to massively block accounts associated with the movement, because through them events were broadcast or calls to join illegal actions were broadcast.

Even so, the movement remains globally active and does not stop trying to explain Russia's war against Ukraine in its own way. In particular, QAnon representatives consider Russian aggression part of a global conspiracy to expand “the market for children and American weapons”. In addition, in these discussions, Ukraine plays the role of a rather lost sister - QAnon considers Russia's claims about the “danger” of Ukraine's membership in NATO to be fully justified and support the version that Ukraine provoked a war. Such messages can be seen, for example, at regular rallies for neutrality in Vienna, where supporters of the movement oppose both child trafficking and vaccination. At the same time, Ukraine is accused of playing along with the “pedophile satanic bondage”.

Russian propagandists actively use the property of QAnon. In particular, they duplicate the narratives of the movement and distort them for themselves depending on the situation. Like, for example, with a fake about a documentary about child trafficking in Ukraine, which Mel Gibson allegedly agreed to film. This was especially relevant in connection with the arrest of Donald Trump - anonymous pro-Russian telegram channels have already begun to complain about the American judicial system. Like, this is how pedophile democrats destroy political competitors. At the same time, they add stamps of movement on Trump's face. Despite the fact that all theses have been repeatedly refuted, this does not interfere with QAnon.

In the previous texts of the section, we explained the theory of the “new world order” and its anti-Semitic influx. Another theory is often associated with the theory of the new world order - pizzagate (in the likeness of the name Watergate - the scandal that led to the resignation of US President Richard Nixon). According to it, the US Democratic Party and “liberal Hollywood” are conspiring to traffic children for the sexual whims of the elite. Despite the fact that the theory was officially debunked by the Washington police, its supporters still believe that several restaurants in the city are unofficial “meeting places” of the elite, where “juvenile victims” are taken for pedophilia.

The theory arose in 2016, when hackers allegedly gained access to the correspondence of one of the leaders of the campaign program of Democratic presidential candidate Hillary Clinton. Like, it contained the names of various high-ranking party officials, the addresses of the aforementioned restaurants and the names of dishes (for example, pizza and hot dogs). According to conspiracy theorists, these are code names that mask the actions of a pedophilic nature and their victims. The theory quickly spread on social media and on image boards such as 4chan and Reddit, and even led to a shooting near one of the Washington restaurants featured in the correspondence. However, it received a new wave of popularity in 2020 after the release of the music video for the Justin Bieber song Yummy, where conspiracy theorists saw hidden meanings associated with the “joys of the rich”.  Fragments of the clip with explanations of these messages became viral on TikTok, and the theory itself became the basis for the creation of QAnon. Now its members associate all members of the Democratic Party with pedophilia. The current president of the state, Joe Biden, is no exception.

Russia also refers to this theory in its propaganda. For example, one can find messages that equate almost every Biden movement or word in children with manifestations of pedophilia. In addition, one can often see panic in the media spreading pro-Russian rhetoric that the Democratic Party is allegedly trying by all means to legalize pedophilia and drags Ukraine into all this. Propagandists and American conservative figures often pin the image of a pedophile on Joe Biden also because of the alleged illegal sexual relations of his son Hunter Biden with minors. In particular, this is due to the “Hunter Biden laptop showers”, when hackers allegedly gained access to the cloud storage of his device and leaked photos and videos to the network in which he allegedly has sex with underage girls. They were tried to be used against his father during the election campaign before the presidential elections in 2020 and were actively distributed in the pro-Russian media. Since Hunter Biden's past is closely connected with Ukraine, these reports did not bypass the reproaches that Ukrainian justice is still allegedly keeping a pedophile at large, because it cannot go against “the will of its overseas masters”.

Propagandists use it in their rhetoric to justify their war against the Western value system. Like, Russia is fighting for true spiritual purity, because America is rotten through and through, and the victims of this are children. In addition, in this way, they want to devalue Biden's help for Ukraine. It seems that with the war he covers up the crimes of himself and his family, and therefore he always helps. It is also important for Russia to use existing methods to destabilize the domestic political situation in the United States in order to persuade the public to support its policies. They want to distrust the “pedophile president” and shift the political balance in favor of the “actor”, which, in their opinion, will be more favorable to Russia.

Since the beginning of the full-scale invasion, propagandists have begun to explain more and more things using conspiracy theories. As a consequence, even the smartest people can be questioned by conspiracy theories in today's turbulent world. That is why, in this new section, Detector Media will briefly explain the history and essence of individual conspiracy theories. We will tell you how and for what purpose they use them in Russian propaganda.