Disclosure UK-registered news company spreads Russian disinformation to multi-million Arabic-speaking audience
The BBC Disinformation Team found that the UK-registered publication Yala News has Syrian roots and distributes content that reflects the theses of the Russian propaganda media.
BBC analysts tracked Yala News's most popular videos over the course of a year and found that many of them resonated with Russia-sponsored disinformation. Thus, Yala News reported on the US plans to use birds as a biological weapon to carry diseases to Russia, the staging of massacres of civilians in Bucha, Zelenskyi’s video message to Ukrainians allegedly intoxicated, and the flight of the Ukrainian military from the front line. All this news was first published in the Russian propaganda media, and after a few hours such videos appeared on Yala News.
The analysts also said that the Yala Group (the parent company of Yala News) is registered in central London at an address shared with more than 65,000 other firms. There are no physical offices or Yala Group employees there.
With the help of geolocation tools, the BBC team was able to find photos of employees and offices of the Yala Group on Facebook. They are located in the suburbs of Damascus. Most of the employees' social media profiles also show they are based in the Syrian capital. This information was confirmed by one of the former employees of the company.
The founder and CEO of Yala Group, Syrian businessman Ahmad Moemna, lives in Dubai. When asked by the BBC team about the presence of pro-Russian videos on Yala News, he replied that the content provided on this news resource is objective and impartial.
However, specialists in the study of Russian disinformation told the BBC that the timing of the distribution of news videos and their similarity to the Kremlin theses may indicate that Yala News is likely serving as a tool for disseminating Russian propaganda through foreign media, so as not to look like these theses come directly from the Kremlin.
Russia often tries to spread misinformation to international audiences. For example, Detector Media investigated what kind of disinformation narratives Russia is spreading in Eastern Europe in order to achieve political goals.